All articles by Sjoerd Handgraaf

@sjoerdhandgraaf
Multiple yellow trophies in even rows on a turquoise background
Business Model

The best marketplaces run on commission

Sharetribe studied how the top 100 marketplaces of 2021 make money. Our findings can help entrepreneurs determine the best strategies to monetize their platform. 

by Sjoerd Handgraaf & Katri Antikainen

Online marketplace Investors and VC firms - the venture capital landscape for 2021
Marketing & growth

The top 40 + 10 marketplace investors and VC firms

The title says it all. Here are the people to keep an eye on in the marketplace investment scene.

by Sjoerd Handgraaf

How to Choose the Right Marketplace Software
Starting a marketplace
Platform technology

Marketplace software: How to compare and choose the best solution

There are dozens of online marketplace software alternatives to choose from. Learn how to make the right choice for your marketplace idea.

by Sjoerd Handgraaf

The Lean Marketplace - A practical guide for building a successful online marketplace business
Starting a marketplace

The Lean Marketplace - out now!

Sharetribe's new book, The Lean Marketplace, is now available for Kindle and as a paperback on Amazon.com. Learn more about this practical guide to building a successful online marketplace business.

by Sjoerd Handgraaf

Ten marketplace thought leaders every marketplace entrepreneur should follow
Starting a marketplace

10 marketplace thought leaders you should follow

A list of 10 important marketplace thought leaders to follow in this rapidly changing industry.

by Sjoerd Handgraaf

How to start branding a marketplace
Marketing & growth

How to start with branding your marketplace

Use the brand strategy canvas to find your unique marketplace positioning.

by Sjoerd Handgraaf

3 Lessons learned from starting a marketplace – An interview with Oliver Bremer
Starting a marketplace

Three lessons learned: What matters most in marketplaces

In this interview, Oliver Bremer discusses how and why his first marketplace business Tangareef failed and what he learned from it to start a new project.

by Sjoerd Handgraaf

Top ten marketplace founder CEOs to follow for marketplace entrepreneurs
Starting a marketplace

10 marketplace founders you should follow

A list of ten marketplace founders, who remain CEOs of their successful marketplace companies. Follow them for inspiration and advice.

by Sjoerd Handgraaf

Local content marketing for your marketplace
Marketing & growth

How to do local content marketing for marketplaces

Content marketing and local marketplaces are a perfect match.

by Sjoerd Handgraaf

How to get started with Google AdWords for your marketplace.
Marketing & growth

How to get started with Google Ads for your marketplace

The basics of setting up your first-ever Google Ads campaign.

by Sjoerd Handgraaf

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